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Facebook Advertising
Facebook has exploded onto our online consciousness as a favourite bookmark for the majority of the world's computers. With over 175,000,000 active users online, Facebook is a very heavily used website. It is now one of the top 5 in the world, receiving 3 billion minutes worth of browsing per day.
Facebook have developed an unprecedented revenue generator for their efforts, in the form of pay per click and pay per impression advertising. What many don't quite realise is, the formidable power the medium of Facebook ads possess. With customer profiling at a previously unseen level, you can now specify precisely, any combination of the following criteria:
- Location (world wide)
- Age range
- Job Title
- Interests
- Themes and groups (such as Formula 1 fans, Arctic Monkeys fans, etc)
- Sexual Orientation
- Gender
- Marital / Relationship status
- Keyword specific that may be mentioned within their profile.
You can achieve incredible levels of accuracy in who you target in combination with unparalleled traffic levels. Advertising through Facebook is unique because you're putting your companies presence directly in front of people who might not actually be aware of your company's existence, products or services. This is different from a search engine which generates traffic from those entering word searches to specifically look for your type of products or services.
Facebook ads offers two different ways of working – pay per click and pay per impression. Pay per click ranges from just 0.04$ per click to as much as you are willing to spend - or $0.10 per 1,000 page impressions, which means your advert will be displayed on up to 1,000 people's screens for just $0.10 (minimum spend of $1/day).
The more specific your words are, the cheaper the rate, although, the more you spend the more chance your ad has of being displayed over other competitors.
What other medium offers you up to 300,000 page impressions per month of your advert, from just £15/month?
Provoke are experienced professionals in digital marketing. We are particularly well equipped to ensure we target the right content to the right demographic. We are happy to work closely with you to integrate Facebook advertising into your comprehensive online marketing strategy.
Find out more about what Provoke can do for your business. Click here »
Facebook Advertising advice and tips
- Pay Per Click Giving Keywords Some Stick!
Read article » - Convert Website Sales on the Funnel Ferry!
Read article »
These are just a selection of companies that trust Provoke to deliver their Online Marketing requirements, let us do the same for you call 0333 123 0 999 now.
